News

Interview with Gaby Siera at the MI Inspiration Podcast

Gaby Siera, owner and founder of Beautiful Lives, was a...

BL Christmas gift 2021

Text and photos were sent to us by Benedetta Kyengo...

Interview with Rubina Oliana – Young Talent of the Year 2021

The MOAwards, are the professional awards for inspiring insights professionals....

Job opening: insights and innovation expert

Are you a social scientist, product, or service designer? Are...

Patient journey HAE nominated by Takeda

Patient journey HAE nominated for Takeda’s ‘Patient Centricity Ambassador of...

Get to know your target audience through our BL*Campfire platform!

To explore new opportunities for positioning or innovation directions, you...

Eating less meat: the new normal

More than half of all Dutch people indicate that they...

Rubina Oliana nominated for MOAward, Young Talent 2021

Young Talent of the year 2021 We are extremely proud...

N=10 is enough

With 10 respondents, you have mapped out most of the...

Beautiful Lives 15 years. An interview with founder Gaby Siera

Podcast-series: why don’t people invest?

A podcast series based on our research Last year we...

Nightmare Competitor: a dream start-up #justnow

Yesterday was October 1st, 2025. You celebrated the first lustrum...

October webinar: Future of food = insect-based?

More and more consumers are becoming more aware and critical...

The Plastic Paradox

Many of our FMCG and retail clients struggle with the...

Beautiful Lives and Validators launch IdeaCheck!

Qualitative insights with the speed and efficiency of quantitative research...

The resilient consumer – workshop

Learn how brands can help people to adapt in uncertain...

Insect-based foods. The future?

How can you convince food manufacturers that consumers will be open...

Ahead of the curve? Profit from insider insights

The last two years we did in China some exciting projects...

Discover Mitsuba

Discover our extraordinary work for Mitsuba This month Menken Orlando...

Applying sustainability’ to your everyday business

Towards optimizing patient-centered inclusion procedures in oncology

Developments within oncology depend firmly on clinical trials for new...

Welcome to the world of hardstyle (MIE 2019)

Hardstyle zijn beukende beats, drugs en boze witte mannen, toch?...

How pharma brands grow

Veel gehoord in de farmaceutische wereld: “aan de principes uit...

BL @ MIE 2018

At MIE 2018 (January 31st & February 1st), Netherlands’ biggest marketing and insights...

Beautiful Lives & Design Thinking

Design thinking is not (just) about aesthetics. In its most...

Design Thinking Workshop

In the Netherlands there are more than 5 million people...